A monthly giving program allows donors to automatically give a specified amount to an organization each month. Monthly donors - Tools & Tips provides strategies for creating a monthly giving program, providing a predictable source of ongoing donations for...
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A matching gift program is an opportunity for an organization to receive twice as many contributions. Read more about matching gift strategies and let us help you create a matching gift opportunity that is highly impactful for your cause.
Welcome Email Strategies - Tools & Tips gives readers for creating a 3-part email series that will increase engagement and optimize donations.
The year-end season is a powerhouse for raising the bulk of a nonprofit’s funds. Year-End Fundraising Strategies: Everything You Need to Know provides ways to maximize donations at year-end and help you reach your fundraising goals.
Consistent and frequent communication is the key to all planned giving efforts. Planned Giving Primer -Tools & Tips provides highly effective ways to cultivate and steward planned giving donors.
These fundraising storytelling tips, added to any fundraising letter or email appeal will inspire giving and enhance your relationship with your donors.
A successful social media plan is one that nurtures relationships with its donors and potential donors. It's where you engage, share, and get the conversation about your cause going. By using our tips your community will be on their...
Email communications are an important aspect of creating donor loyalty. What can you do to make yours stand out from the crowd? Here are 10 tips you can use in your fundraising email appeals right now.
Are you ready for Giving Tuesday? Giving Tuesday is the global giving movement taking place on November 30th in all 50 states and in countries around the world. It’s the day you’ll inspire new and existing donors to take...
Improve your fundraising campaign by creating an effective fundraising gift ask that has impact. These tips added to any fundraising appeal will inspire giving and enhance fundraising efforts.
Creating fundraising newsletters during a pandemic is no easy task. Learn why they are important and the elements needed to make them donor responsive.
Donor thank-you letters are one of the most important aspects of creating donor loyalty and for acquiring that all-important second gift. This is why we put together tips on writing thank you letters donors love.
Valentine's Day fundraising tools & tips your donors will love.
Learn how to create donor responsive newsletters. They effectively increase donor retention and are an integral part of any nonprofit's stewardship efforts.
How to reactivate lapsed donors and how to get them to start giving again.
We're sharing our best 16 Giving Tuesday ideas and tips ensuring you have a successful Giving Tuesday campaign.
Inspiring others to take the road less traveled Boulevards & Byways Award-winning travel blog introduces readers to transformative travel experiences and off the beaten path adventures. Sandy Ruyack, owner and writer of Boulevards and Byways, inspires others to take...
contemplating a cost-effective test without re-designing a whole new package, consider testing a new envelope.
Now is the perfect time to test a new direct mail package against your current control.
Stand-alone direct mail packages and newsletters are the surest way to bump up your planned giving efforts and to reach your targeted audience.
We know you’re busy, and we know your potential donors are busy. Let us help you connect with your donors by writing inspiring email appeal copy and developing an effective email marketing strategy.
By communicating more frequently and giving donors an increased opportunity to give, they will give again. Send a compelling renewal mailing or email appeal at least once a month and increase their overall commitment to your organization.
8 Tips to Maximize Your Year-End Direct Mail Campaign helps fundraisers maximize the potential of their year-end campaign with easy to implement tips.
Donor retention tips to increase response and to get your donors to give again and again
A donation form should be easy to navigate. It is the donor’s connection to your organization when making a contribution.
I recently conducted a webinar for nonprofits during which I was asked which you might be asking too. I thought I’d share a roundup of the top eight.
Implementing a plan which will attract potential new members who will in turn become long term members to your organization is no easy task. In this month’s newsletter, we aim to answer the question: How can you acquire more...
Learn the importance of Donor Acquisition and how to create a successful direct mail donor acquisition campaigns.
Learn how to write responsive fundraising appeal letters by following these 8 tips that will surely increase donations to your organization.
Sandy has over 30 years’ experience in the direct marketing field with over 20 of those years in direct response fundraising and over ten in publishing. She is skilled in every aspect of marketing, communications, and fundraising and is...