About Write Choice Marketing & the Team

Founded in 2016, we are direct marketers who share a passion for working with nonprofits.
Write Choice Marketing is a boutique agency, meaning we are a small firm dedicated to specialized work for a limited client list.

Who We Work With:

Human Services

Arts & Humanities

International Relief

Food Banks



Educational Publishers


No Project is too big or too small!

Well versed in direct response & email marketing, as well as social media strategies, Write Choice Marketing manages everything from large annual campaigns to small copywriting projects.

Why Write Choice?

We bring a fresh perspective to your marketing, communications, and fundraising efforts offering copywriting services & strategies to strengthen your appeals, email efforts, and social media.
Because we don't have the overhead of a large firm, we're able to provide our clients with excellent strategic and creative solutions at a very competitive cost.

Happy Customers


Years Experience


Completed Projects


Working Hours

As a small agency, rather than offer a "one size fits all" solution, we offer customized options and highly personalized attention to your account.
By dedicating ourselves to your campaign or project, you and your staff can focus on daily operations and other important tasks.


We offer an impressive range of talented strategists, writers, graphic designers, and printers who are experts in the field. The team is cost-effective and targeted based on your specific goals and budget.

Sandy Ruyack, President

Sandy has over 30 years’ experience in the direct marketing field with over 20 of those years in direct response fundraising and over ten in publishing.  She is skilled in every aspect of marketing, communications, and fundraising and is a highly regarded copywriter and travel blogger.

Stefanie Johannsen, Graphic Designer

Stefanie is a graphic designer and artist with over 20 years of experience. To bring ideas to life she uses InDesign, Photoshop and Illustrator. She specializes in print design as well as digital illustrations and photo editing. She has worked with print companies, writers, art services, and outside agencies for years. She handles most of […]

Priscilla Whitley, Editor in Chief

Priscilla uses her nonprofit public relations experience to provide copywriting and editing support for Write Choice Marketing’s various clients.

Project Manager

Our project manager joined forces with Write Choice Marketing in 2016 and has been integral with managing, trafficking, and editing various projects from start to finish. She uses her writing and marketing expertise to edit e‐mail, direct mail appeals, and newsletters, as well as to write social media content and blogs.

You can be sure your campaign or project will be managed with the highest level of professionalism and attention to detail.